Blueberry Financial Consultation now holds a Category 5 licence from the UAE Capital Markets Authority. The company has opened its Dubai office and is set to work under local rules. This move puts Blueberry in direct contact with traders across the Middle East and North Africa. Licence number 20200000451 gives Blueberry the right to offer financial consultation, promotion, and introduction services. These steps match the UAE's push to grow its capital markets and bring in global financial talent. Emirates News Agency (WAM) has covered these sector reforms in detail.
With this licence, Blueberry can run organised promotional work inside the UAE. The company says it will stick to local rules and keep its operations transparent. The Dubai office will be the main base for client support and business growth in the region. This fits with the Dubai Economic Agenda D33. That plan aims to double Dubai's economy and make it a top global financial centre by 2033, as stated by the Dubai Media Office.
Dubai office to drive regional operations
The new Dubai office is more than a sign on the door. It will run Blueberry's work in the UAE, Saudi Arabia, and Egypt. The company wants to use Dubai's global status to build strong ties, offer tailored services, and support a wide range of traders. This focus matches the UAE's goal to be a gateway for financial services in the MENA region. The Central Bank of the UAE (CBUAE) has stressed this aim in its annual financial stability reports.
Giscard Abi El Hessen, Head of Category at Blueberry, says the licence and Dubai launch are a key step for the company's future in the region. Blueberry has promised to keep its operations open and compliant with local rules. The company's approach lines up with the priorities set by UAE regulators and has been covered by Bloomberg in its look at Dubai's financial sector.
Regulatory structure and client safeguards
Blueberry Financial Consultation LLC and Blueberry Markets (Mauritius) Ltd are separate companies. Each follows its own set of rules. The Dubai company is licensed by the UAE Capital Markets Authority under Category 5. It can offer financial consultation, promotion, and client introduction services. When needed, qualified clients may be referred to Blueberry Markets (Mauritius) Ltd. That company is regulated by the Financial Services Commission in Mauritius and offers trading products under its own terms. The Dubai office does not execute trades or hold client accounts. This keeps a clear line between the two, as UAE law requires and as independent sector reviews confirm.
Each company is responsible for its own business. There is a strict split between UAE-regulated advice and international trading. Blueberry Markets also sponsors the Bonds Flying Roos Australia SailGP Team. This sponsorship does not affect the legal or regulatory boundaries between the two companies. The setup follows best practices from the Dubai Financial Services Authority (DFSA) and other UAE regulators. The goal is to protect clients and keep the market fair.
Trading leveraged products like forex and derivatives is risky. These products are not right for everyone. Blueberry tells clients to understand the risks and get independent advice if needed.
Compliance and market context
Blueberry's move comes as Dubai draws more global financial firms looking for regulated access to the region. The city's rules and infrastructure have already brought in other wealth management and trading companies. Recent moves by international firms show this trend. Dubai's free zones, like the Dubai International Financial Centre (DIFC) and Dubai Multi Commodities Centre (DMCC), have helped bring in foreign investment and spark new ideas in finance. The National has reported on this growth.
Blueberry says it will focus on steady growth, following the rules, and teaching clients. The company's plan in the Middle East and North Africa is to build long-term ties with traders and keep its work open and well-governed. This matches the UAE Vision 2031, which aims to put the country among the world's top financial hubs by pushing for steady economic growth and strong rules.
Blueberry's licence and Dubai office show how the city's financial sector is changing. For traders and investors in Dubai, another regulated international firm means more choice and possibly better service. The real test is whether Blueberry can turn its focus on compliance into real value for clients in the region's changing markets.
